Ele Collection is an environmental enterprise based in Victoria Falls, Zimbabwe, one of Africa's most iconic nature-based tourism destinations. Our mission is to remove plastic waste from the environment and transform it into construction-grade aggregate used in roads, paving, and building materials.

Victoria Falls and its surrounding ecosystems depend heavily on pristine natural environments to sustain tourism, biodiversity, and community livelihoods. Plastic pollution poses a growing threat to wildlife, waterways, and the visitor experience. We work across the tourism ecosystem, partnering with hotels, lodges, safari operators, tour companies, and local authorities to remove plastic waste from the environment. The plastic is collected through community collectors, clean-up initiatives, and tourism partnerships.